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The process to obtain the HERITY
certification,
which is valid for three years, is based on the study of
different perceptions and data, collected from: 1.
The property
and the managers of the cultural asset examined; 2.
The HERITY
specialists; 3.
The public and
other stakeholders (e.g.: sponsors, controlling institutions, professionals).
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The duration of the certification is
three months to one year. All the information is collected by HERITY and
restituted after elaboration to those who asked for the certification, together
with some instruments and documentation produced for them to use.
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The process starts with a
self-evaluation made by the property and the managers. To this information the
opinion of a Team of HERITY specialists is added. Their opinion is based on
documentation and, above all, on a survey which is made on-site with the help
of the managers.
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To these sources of data the perception of the public is added
as well as the point of view of other stakeholders. The global impression is
enriched by audits made by HERITY, including, if necessary, the involvement of
“ghost consumers”.
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